Advertising

Welcome Advertisers! We appreciate your support and mutually we can offer benefits to subscribers and visitors of KnowMap.

Follow these links to reach section of page below:

Advertising Inquiry Forms - Key Benefits - Benefits Table - Descriptions of Benefits Table - Rates - Contributor Specials - Banner Sizes - Page Types - Number of Repeats - Contact Information

Advertising Inquiry Forms

There are 3 different Advertising Inquiry Forms depending on the type of advertising in which you are most interested. First see Benefits, Rates and other information as shown in the quick index above.

When you have determined which type of advertising interests you most, select the appropriate pdf form to print, complete and fax to us or send us an e-mail message giving the information requested on the form. See Contact Information

Following receipt of the submission, a sales person will contact you to discuss the options more fully and provide a quote. Submitting the form does not in anyway obligate you further.

1. To inquire about Full or Partial Sponsorships or General Advertising, see Sponsor/General Form.
2. To inquire about preferential advertising for Contributors, see Contributor Form. (If you are a Contributor and wish to place a Featured Job, Event, Review or Challenge, see Featured Ad Form.)
3. To place a Featured Job, Event, Review or Challenge, see Featured Ad Form

To submit free listings of Jobs, Events, Reviews and Links see Categories.

There is no charge for individual placement of these items unless you wish one of these to be a Featured item on the latest issue cover page or other special high profile placement for advertising purposes.

Key Benefits:

1. Reach knowledge management professionals and practitioners - people that have responsibility for designing and implementing KM initiatives in their organization. These include human resources professionals, librarians, document managers, information technologists, executives and other people interested in knowledge management from many organizations, including academic, government (federal, state, provincial, municipal, regional and international), associations and private and publicly traded industry.
   
   
2. Reach global markets - we have subscribers from every continent (except Antarctica) and many island nations. We span over 60 countries and almost all Canadian provinces and US states. (See Map of KnowMap Subscribers)
   
   
3. In addition to subscribers we had close to ½ million visitors during publication of our first volume, about 5% of who left names and e-mail for future contact. Although we do not give, sell, trade or rent-out this contact list to others, we do use it ourselves to send out announcements to these interested parties of new issues and developments at KnowMap.
   
   
4. Sponsor advertisers will be featured in all announcements to both subscriber and non-subscriber lists.
   
   
5. Sponsor advertisers who sign up for a year and pay in advance will be allowed to give employees access through their IP or Domain address.
   
   
6. All advertisers will be given complete subscription access to all articles in issue(s) in which they advertise. If proven customers of the advertisers subscribe or renew to KnowMap while the ad is current, they receive a discount as shown in the table below.

Benefits Table

Descriptions of Benefits Table

1. Type - this is the type of advertisement
   1. Full Sponsor - only one per issue is allowed and first paid, first served
   2. Partial Sponsor - no limit to number and ad placed in order of payment received (prepaid advertisers having higher priority) and, if to be invoiced, in application order.
   3. General advertiser - no limit to number and ad placed in order of payment received (prepaid advertisers having higher priority) and, if to be invoiced, in application order.
   4. Contributor - limited to those who have had articles published in the particular issue. The Contributor having once placed an ad in the issue in which the article appears may continue to renew the ad at the special rates for up to 5 additional issues.
   5. Feature - These ads are generally free and found only on the relevant page in order as shown in column D under the Free Ads section. Advertisers who pay to Feature their ad will receive cover page inclusion on the right hand column of the cover page. In addition they will receive a small banner ad on the applicable page + 1 other Open page.
   6. Challenges - these are advertisers that offer a prize in return for readers to share their knowledge or thoughts. In addition we also usually offer a complimentary Emerald subscription to KnowMap. The entry rules must be for sharing of knowledge only and not require any purchase to enter.
2. Main Banner Size - this refers to those shown in banner sizes
3. Main Banner Location - this refers to order of placement on the bottom of the page.
   1. Full sponsor ads will be placed first on any pages the ad appears
   2. Partial sponsor will be placed after full sponsor ad and before General ads. The order of the sponsors' ads will be first paid, first listed
   3. General - the general advertisers will be placed after the sponsor ads and there is no limit to the number of General ads - order within General category will be first paid, first listed
4. Small Ad - refers to whether a small additional ad will be placed at the top or middle of the page or whether no additional small ad will appear on the page besides the one shown in Column B
5. # & Placement Pages - indicates the number of pages on which the advertising will appear and the type of pages
   • Portal Page refers to our KnowMap home page and only one full sponsor will be given banner ad space on the page - i.e. a large banner ad at the bottom. There is only one portal page.
   • Cover Page - refers to the issue's table of contents page showing the article titles, authors and abstracts under the Category headings where they apply - see latest cover. There is only one cover page per issue.
   • Open Page - refers to article or feature pages open to everyone
   • Subs - are subscriber-only pages (these are usually reserved for the contributor of the article, his or her company or product line)
   • Bios - refers to biographies on Contributors page with links to the Contributor's and/or Organization's website or contact information.
   • Featured items (Events, Jobs, Reviews) - the ad will appear on the issue's cover page to the right within its section heading and on the specific Feature's homepage and 1 other open page of choice.
   • Challenge advertising will be on cover, Challenge page and 1 other open page.
6. Customer Discount - all advertisers (and other named direct/salaried employees) are given access to the issue(s) in which they advertise for themselves. An additional discount is given to proven customers of the advertiser if this customer subscribes while the ad is current.
   N.B. The customer discount applies to subscription level prices and not to IP access, which must be paid in full.

The employee free access is only by userid/password for identified direct employees (name and position required) unless the advertiser signs up for a one-year (6 issue) contract paid in full in advance.

Banner Sizes

Banner advertisements are available in three sizes:

Small includes company name with logo and is limited to 120 x 60 pixels.

Medium includes company name with logo and slogan or other wording and will be 230 x 60 pixels

Large includes company name with logo, other artwork and descriptions and will be 460 x 80 pixels.

The advertiser may choose to restrict the number of elements in the ad (such as name and logo only) but maximize it to fill the ad size.

Advertising Rates

* Anyone may submit a Review for free on the review page. However, we will seek % or other agreement from vendors to whom we link for purchases.

Contributor Specials

• Contributors receive Emerald Subscription free for self and any parties that receive credit for contribution. In case of employers of contributor, the Emerald subscription can be obtained for any employer or their employee who assisted or gave permission for use of time and material. Access is not to be given out by Contributor directly - all names, e-mail addresses and position titles must be given for each person to be assigned access.
• Contributors are given biographical space on the Contributors page and a link from the article to the bio and a link from the bio to the contributor's site for further contact information or e-mail address, if no website given.
• Contributors receive a free banner ad on the cover page after publication of three closed (subscriber access only) articles (Placed on page in which third closed article appears) within a one-year period.
• Contributors may list featured job, event and/or book review for up to one publication year after their article appears. Software reviews are not included in this provision.
• Contributors receive 50% off other advertising on open pages.
• Contributors pay Feature prices for advertising on their own closed article page(s).
• Other terms may be negotiated for regular contributors.

Page Types

These are the page types showing what type of advertising is allowed, if any:

• Open pages are available to subscribers and non-subscribers alike. These include:
  • Open Articles
  • Letters
  • Special Offers!
  • Jobs - listing of specific job is complimentary. Featuring a Job on the cover of latest issue or a banner ad on the Job page will require payment
  • Events - listing of brief event with link to site for more details is complimentary. Featuring an Event on the cover of latest issue or a banner ad on the Event page will require payment
  • Links - limited to those listed on this page - the link to the url is complimentary in return for a link on that page to one of our pages - charges are required to provide more details or a banner ad for any such linked url. Any links must be to related business pages and not contain gambling, porn or other material of questionable nature.
  • Reviews - limited to advertising from authors, distributors, sellers and resellers of the products reviewed on the specific page - review is complimentary in return for payment per items purchased as a result of our coverage
  • Challenges - exclusive pages may be created for advertisers with quality prizes to offer in return for contributions - there must not be any requirement for a purchase of any kind to quality. Prizes and requested contributions must be business or knowledge content related.
  • Current Contents - lists all articles by Volume, Number
  • All Articles (this is the page by this name - individual article pages linked to from this page are treated separately)
  • News Releases
• Subscriber-Only pages, those pages requiring access permission through userid/password or site license agreements, will generally be restricted to sponsors, contributors, contributor's company, and the owner of a product mentioned in the article. Subscriber-Only pages include:
  • Cover pages for V#/N# linked from Back Issues page
  • Subscriber-Only Articles - see those without an open lock symbol shown at All Articles
• Article pages - individual articles linked to from All Articles, Open Articles and Current Contents pages, whether Open or Subscriber-Only, will generally be restricted to sponsors, contributors, contributor's company, and the owner of a product mentioned in the article.
• Primary site map pages, those linked to from the mini site map shown at the top right hand of every page, will be limited to banner ad advertising at the bottom of the page and since linked from every page will be reserved for sponsors. These are the following:
  • Home
  • Subscribers
  • Visitors
  • Media
  • Collaborators
  • Current Contents
• Subscribe Now! page is limited to advertising of subscription agency sponsors.
• Board page will be limited to banner ads and links specific to Board members.
• Contributors page will be limited to banner ads and links specific to contributors listed on the page.
• No advertising (other than by KnowMap and Stanford Solutions Inc.) will appear on the following pages:
  • Categories
  • Writers Guide
  • Advertising
  • Audience and Purpose
  • Stanford Solutions - all pages found on the SSI (Stanford Solutions Inc.) site

Number of Repeats

Ads may be repeated in consecutive issues or ads for several items may be repeated in each issue and given the discounted rates, if booked at one time. Ads may be either prepaid or paid within 30 days of issue release date (you will be notified of release date). Payment can be in full or in installments paid per issue. If installment payment is not received within 30 days of issue release date, the remaining repeated ads will be cancelled and the full amount for the issue(s) in which the ad ran will be considered due.

Ads not in current good standing will also be pulled immediately until the matter is settled. Ads will not be automatically repeated beyond the contracted dates unless a new agreement is signed. Only 6 issues (one year) ahead can be contracted for at one time.

Exceptions will be contributors' ads run on their (subscriber only) articles pages and the Contributors page, as long as links are current. Once the links fail, banner and other ads will be removed unless renewed. Links from the Contributors page will be updated without additional fees.

Ads to be run on the same page over several consecutive issues, if contracted for renewal at the same time, will be given the current rate at time of contract. However, as the site increases in popularity, the rates will increase and the new rate will apply to renewals made thereafter.

If page or other changes are requested during the course of the ad repetition, the discount rate will no longer apply, unless the change is made necessary by some action on our part. For example, if the page on which the ad appears is changed from Open to Subscriber only, this would mean the advertiser could change to another Open page without additional charge. KnowMap will try to ensure stability of pages, however, will not be held responsible if changes do occur.

Contact Information

Please complete the appropriate Advertising Inquiry Form or e-mail Sales, KnowMap for further information.

1. To inquire about Full or Partial Sponsorships or General Advertising, see Sponsor/General Form.
2. To inquire about preferential advertising for Contributors, see Contributor Form. (If you are a Contributor and wish to place a Featured Job, Event, Review or Challenge, see Featured Ad Form.)
3. To place a Featured Job, Event, Review or Challenge, see Featured Ad Form

To submit free listings of Jobs, Events, Reviews and Links see Categories.

Fax forms to 1-403-274-0564 (Canada & USA) or 00-1-403-274-0564 (Other Countries), e-mail Sales, KnowMap or call 1-403-295-3490 (Canada & USA) or 00-1-403-295-3490 (Other Countries) and ask to speak to a KnowMap sales manager. A sales representative will contact you regarding the ad and offer a quote. Once terms have been verbally and mutually agreed, a formal quote will be sent for your signature. Only when you have signed this formal quote and faxed it back to us will the agreement be mutually binding.

For our mailing address and other contact information, see Stanford Solutions.

Home

Dear Editor Subscribe/Renew Webeditor

Top